Side-by-side comparison to help you choose the right tool
| Feature | Mailchimp | Klaviyo |
|---|---|---|
| Pricing | $13/mo — freemium | $20/mo — freemium |
| Rating | ★ 4.0 (3 reviews) | ★ 4.0 (2 reviews) |
| Free Tier | ✅ Yes | ✅ Yes |
| Free Trial | ✅ Yes | ✅ Yes |
| Categories | AI Marketing & Advertising, AI Email Marketing | AI Marketing & Advertising, AI Email Marketing |
| Integration | Import_export integration — Klaviyo lists can be exported and imported to Mailchimp and vice versa for migration. | |